Hello from Potsdam!

I’m Weronika, but everyone calls me Wera. I’m a children’s book illustrator, surface pattern designer, and online educator based in Germany, originally from Poland.

I teach digital illustration and graphic design and I help artists all around the world take their creative skills to the next level. More than 35,000 students have taken my self-paced courses on Skillshare, where I’m a Top Teacher, and my YouTube channel has received over 250,000 views so far.

Here on Substack I’m sharing my insights about building and growing a creative business: from nurturing creativity as an artist, all the way to building a web presence, working on your portfolio and attracting new client opportunities.

I also write blog posts, make videos, and create courses, mainly about artist life, creativity, Affinity Designer and vector art.

Free subscribers receive

• regular knowledge posts to your mailbox and/or Substack app

• exclusive updates and behind the scenes not published anywhere else

• a community of like-minded creatives with a possibility of chatting and asking questions

Consider becoming a paying subscriber. It’s only 5€ a month, and you get access to the entire archive of writings and my library of Creative Resources. And you would help support my work.

Paid subscribers receive

• exclusive knowledge articles which I’m not publishing anywhere else

• more intermediate and advances creative-business articles

• monthly artists resources (illustration, vector art, Affinity)

• my deep deep gratitude (with 5€ you’re inviting me for a coffee)

Why Substack?

I’d like to have slower and more mindful interactions with my community, where every newsletter email sent is an invitation for a 2-way discussion, and not just my monologue-style updates :) I’m also looking for a place where my contribution (my articles and my resources) LAST and not perish with every email sent.

I love how articles on Substack can STAY, whereas the content form my regular Newsletter tends to get lost in your mailbox. Substack articles even have a potential to be searched on Google!

You will never miss my insights, such as:

The One Platform That You Should Always Have

Weronika Salach

·

June 14, 2023

While social media platforms have revolutionized the way artists share their work, and to some extent they did empower us, they still have serious limitations that make having a personal website so insanely important for all creatives. If you asked me this question: “What is THE one platform that I should invest into?” - without any doubt I’d reply that you need to have your own website. And ideally, one with your own name domain.

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Or:

Vector vs. raster: the benefits of using vector graphics

Weronika Salach

·

December 12, 2023

As illustrators should we ever dab into the world of vector graphics? Are you an artist who loves creating in Procreate or Photoshop, but now you’re wondering if you need vector art in your portfolio at all? I was that artist, I have been there, I wasn’t sure which software to choose, and vectors intimidated me anyways.

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